Reserve’s engineering team has decades of experience in composites engineering, aerodynamics, and high-performance bicycle design.
We know what strength and impact resistance means for a mountain bike and a mountain bike wheel, and have spent countless hours seeing how CFD and wind tunnel testing translate into real world road riding. We approach every rim we make with a specific problem to solve, and we believe the solutions speak for themselves—in the wind tunnel, on the trail, and in the breakaway.
Turbulent Aero Technology
For two years, we traveled the US, mapping different types of wind conditions, and then used this data to replicate real world conditions in the wind tunnel. All this work culminated in the creation of the first wheelset designed with Turbulent Aero technology.
Carbon Expertise
Reserve’s engineering team has decades of experience in composites engineering, aerodynamics, and high-performance bicycle design.
We know what strength and impact resistance means for a mountain bike and a mountain bike wheel, and have spent countless hours seeing how CFD and wind tunnel testing translate into real world road riding.
Performance Comes Standard
We approach every rim we make with a specific problem to solve, and we believe the solutions speak for themselves—in the wind tunnel, on the trail, and in the breakaway.
All of our rims are designed for tubeless tires—that doesn’t mean you can’t stick a tube in there, just that you don’t need to.
Aéro Expertise
Since 1995, Cervélo has been designing and developing the fastest bicycles on the planet. Tested in the wind tunnel and proven with Team Visma | Lease a Bike.
We Make Rims, We Build Wheels.
We could spend years refining the perfect rim design, and it would still only add up to 33% of the solution—a rim isn't much good without a hub or spokes to turn it into a wheel. We use reliable hubs from well-respected manufacturers such as DT Swiss, Chris King, and Industry Nine, and spokes from Sapim to make our wheels come to life.
We believe building the wheel is just as important as manufacturing the rim, and each wheel goes through a thorough human and machine-aided inspection before it gets put in the box. This process and inspection is the first and most important step in offering a lifetime warranty—making sure the wheels that leave our hands are ready to end up in yours.